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The NASCAR Hall of Fame is undedr construction off South College near the CharlotteConvention Center. Organizers will launch a sales campaig nthis fall, including ticket and membership sales, and will featurse the marketing tagline “Wherew the race lives on.” The campaign is being developer by Charlotte marketing communications firm Wray Ward. “Io am thrilled to announce that Charlotte will proudlh welcome visitors to the NASCAR Hall of Fame with its graned opening onMay 11, 2010,” says Charlotte Mayof Pat McCrory.
“It is a testament to our stronfg history and an exciting glimpse intoour region’s dynamic future to be able to announce this upcoming milestonew date today, on our city’s 60th anniversary of its firstf NASCAR race.” Charlotte hosted the first-ever NASCA “strictly stock” race — later called the Grandr National and now the Sprint Cup serieds — on June 19, 1949. The NASCAR Hall of Fame brokee groundon Jan. 25.
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